CRISPY SUCCESS.
OWN A ROOSTA.
Invest in the highest-growth fast-casual segment: authentic crispy fried chicken backed by a proprietary 12-spice marinade, 70%+ gross margins, low Capex from 45,000€, and standardized SOP operations.
Why Fried Chicken & Why Now?
Traditional street food categories in Greece (souvlaki, pizza, basic burgers) are saturated, resulting in fierce price competition and shrinking operating margins.
Conversely, premium crispy fried chicken is the fastest-expanding segment worldwide, with a massive unmet demand across Greek urban centers and islands. ROOSTA delivers on this demand with irresistible flavor and high recurring basket sizes.
Market Economics Comparison
The 4 Core Pillars
Why ROOSTA Dominates
1. Proprietary Recipe & Zero Grease
12-hour buttermilk brine, proprietary 12-spice blend, and high-efficiency pressure frying. Maximum crunch with zero greasy feel.
2. Zero Chef SOPs (Turnkey Kitchen)
Strict Standard Operating Procedures. New crew members are fully operational in 4 days. Ticket fulfillment in under 4 minutes.
3. Strong Unit Economics (~70%)
Centralized bulk supply procurement locking food cost between 28-30%. Healthy 14.80€ average customer basket size.
4. Digital First Ecosystem
Direct automated e-food platform sync, interactive table QR menus, and a real-time Cloud Admin Dashboard tracking revenue and margins.
Investment ROI & Profitability Calculator
Explore projected monthly revenues and capital payback periods based on ROOSTA fast-casual unit economics.
Store Models
Tailored Store Formats
Choose the format aligned with your investment budget and targeted location demographics.
ROOSTA Express & Delivery Hub
Optimized for high-density delivery hubs and takeout-heavy urban locations. Lean footprint with fast payback.
- 📐 Footprint: 40 – 65 sq.m.
- 👥 Shift Crew: 2 – 3 staff
- 🛵 Focus: Delivery & Counter Takeaway
- 💰 Estimated Capex: from 45,000€
ROOSTA Fast Casual Dine-In
Full fast-casual experience with dine-in seating, modern retro vibes, smart QR ordering, and robust delivery throughput.
- 📐 Footprint: 80 – 140 sq.m.
- 👥 Shift Crew: 4 – 6 staff
- 🪑 Focus: Dine-in, Takeaway & Delivery
- 💰 Estimated Capex: from 80,000€
Expansion Map
Priority Expansion Territories
Each franchise partner is granted exclusive territorial radius rights.
Step-by-Step
Roadmap to Grand Opening
From agreement to launch in 6 to 8 weeks.
Initial Inquiry
Submit the online franchise inquiry form.
Discovery Meeting
In-depth review of financial model and pro-forma P&L.
Location Evaluation
Commercial footfall analysis and territory exclusivity approval.
Store Buildout
Commercial pressure fryers setup, custom fixtures, and neon branding.
Intensive Staff Training
Comprehensive hands-on training on kitchen SOPs, POS, and customer flow.
Grand Opening Launch
Launch day supported by hyper-local digital ads and on-site guidance.
Investor FAQ
Everything You Need to Know
Key answers regarding capital requirements, staff training, territory availability, and payback timeline.
- Initial capital expenditure depends on the store format: Starting from 45,000€ for the ROOSTA Express & Delivery Hub (40–65 sq.m.) and from 80,000€ for the full ROOSTA Fast Casual Dine-In (80–140 sq.m.). This covers commercial pressure fryers, ventilation, architectural fitting, branded neon signage, and smart cloud POS + QR systems.
- No! ROOSTA operations are engineered with strict Standard Operating Procedures (SOPs). Pre-marinated chicken cuts arrive ready for coating. Crew members can be fully trained in 4 days to achieve flawless crispy texture every time, eliminating dependency on expensive specialized chefs.
- Yes, each franchise partner receives protected territorial radius rights for both walk-in and delivery coverage. Priority expansion zones include Athens, Thessaloniki, Patras, Heraklion, Larissa, Volos, as well as high-traffic seasonal destinations (Zakynthos, Corfu, Rhodes, Kos, Chania).
- We offer a 0% Royalty grace period for the first 3 months to boost opening cash flow. Afterwards, ongoing royalties are set at 4% and marketing contributions at 1.5%, funding continuous digital acquisition, e-food platform optimization, and technical platform support.
- With our centralized bulk procurement, Food Cost is locked around 28% – 30%, generating a robust 70%+ gross margin. Projected net EBITDA margins range from 20% to 26%, enabling full capital payback within 14 to 22 months.
- Absolutely. ROOSTA store buildouts, digital systems (POS, QR ordering, live inventory), and high-efficiency electric pressure fryers comply with active Greek ESPA development programs. We provide complete technical documentation for grant and banking applications.
START YOUR OWN ROOSTA
Franchise Partner Application
Fill out your contact details and our franchise expansion team will reach out to discuss next steps.